Strategies to Attract People Back to your Site

There will always come a time in our lives when we tend to slack in some activities. We tend to focus on other things that we consider much more important although we should give prioritize our activities more extensively. That is what happened to me and my blog.

I became so engrossed with my daily office work. As a result, I am so tired physically of thinking about my blog and writing some fresh content for my blog. I know it is hard to blog on a part time basis. But given the time and the energy, I will be able to blog still. Well here I am now attempting to analyze on what strategies are needed to attract people back to my site.

A success of a website entirely depends on the visitor base’s stickiness. In a general sense, the webmaster prefer to have a thousand visitors who regularly return as they are “sticking always to the site” as compared with 2,000 visitors who just visit twice or just one time only. It is important for you to have a particular niche for your site and to be able to gain big number of followers within your niche. This is your ultimate key to success.

Visitors will regularly return to your website as they will have the tendency to buy your content or products or may avail any of your offered services. Maintaining your membership base is important for your long term success and income as well if you got a membership site. Faithful and regular followers encourage promotion of your site using the viral marketing method.

Viral marketing is still the least expensive and the most effective marketing type that will be able to make your content and site desirable as it is to be able to get the much achieved phenomenon. I took note of the 5 stickiness methods to bear in mind and we will call it the five big C’s:

Content. Always remember that content is still king. It is a cliché but is accurate. Even if the site has a very good design but has no good written content, the website visitor will not stay within the site for a few minutes or will come back at all. It is believed that good written content is what drives more than 70% of the consumers to come back to their favorite sites.

Always maintain fresh content aside from having good written content. Part of your site should be updated regularly at least once on a monthly basis. Putting same content in regular installments is considered more effective and will thus entice the users and visitors to regularly return to your site. They will always check to view and read what new and updated content you’ve added to your site lately.

Community. Whenever a website entices just the right amount of visitors with same interests, it has the capability to expand into a community which may be very influential for the owner of the website. Giving chat rooms, user profiles, message forums, blogs, among others are some of the tools allowing your visitors to be able to interact with you and within your community. Your site will really be sticky if you will be able to develop such a growing community.

People tend to visit your website many times in a week. Your site is seen to be developing extensively if you have a growing community. So instead of developing content, you will also monitor the posts on your site to be able to make sure that they have the right amount of feel you want for your website. In the future some of your most responsible members within your community may be appointed to monitor the positions to perform this task for you.

Communication. Communication is just as important as the community and the content as it has the list building and maintaining to be able to interact with your site visitors. Try as much as possible to answer all the comments, feedbacks or questions promptly as this will build visitors’ relationships and they will regularly come back to your website.

Just offer free, quality information always to be able to reach out to your clients effectively. Ensure to give your name and contact information throughout your site in a clear and concise manner. The visitors will go away if they cannot reach you in case they have a comment or a question. Give a name and a way to contact you and this will be a big factor in the last two C’s to be tackled.

Commerce and Consumer Confidence. These last two C’s are normally overlooked in websites but are two of the most significant items that should be considered. First is the effective promotion of your site may be done by making use of the search engine optimization or SEO and professional marketing for the corresponding niche of your website. Safe and secure methods should be provided for your clients as they want to buy your content. If the method of ordering does not appear safe, all your efforts to sell your website content to your website visitors will be for naught most especially if your order page does not look professional at all. Try to obtain an ordering form that is more secure. A money back guarantee may also be offered. This will always reassure your clients in the future.

Finally, the privacy of your clients should be respected. State that you will not give off their names, email addresses and other personal information. Spam is hated by many people and a clear and easy to locate privacy policy should be stated on your website.

I hope these stated strategies will be implemented by my visitors and subscribers, and friends. What do you think?

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The Wall Street and the White House: Strangling Each Other?

As the Wall Street says, the more complicated the situation, the more profitable it is going to be. Here in this video, Dr Robert Johnson who presently serves on the United Nations Commission of Experts on International Monetary Reform relays on whether the White House presides over the Wall Street or whether it is in the other direction.

Correct me if I am wrong. It is well known that the USA is a nation with big debts, a nation full of importers and consumers. Others say that the dollar currency is backed by paper while others say it is backed by the economy, which is considered scarier. Other foreign countries are dropping the dollar to other currencies that are more stable. America tends to print more paper money than what it should print. So the tendency is that the dollar will merely be a worthless paper that will purchase fewer products.

You may notice that the permanent job loss percentage is insurmountable and the market is increasing since the companies are posting enough profits. But the hidden reason is that they cut employees and other such expenses. So you may say that it is not really a sign of recovery at all.

Please take time to watch the video as it tends to be informative and hope it will clear things up a bit about the US economy as a whole.





Well, what do you think?

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The Importance of Income Building

Some people do not know how to put together a great business. They may not even know how to make money online as well and even make good business models. But we should not underestimate those people at all.

Consider the man, Colonel Sanders of the infamous Kentucky Fried Chicken, where he had to close his very first restaurant due to the construction of an interstate that ran through his restaurant. A small check was given to him, but Colonel Sanders didn’t just sit and be contented with it. He went all over the US to offer his chicken recipe to various restaurants. After around 1,000 rejections, that was when he found a partner and Kentucky Fried Chicken was born. It became a very successful business after his desire to generate income from his chicken recipe.

What about eBay? Many people use eBay to sell their things in order to make extra money and a part time business. They did good as many turned it into a full time income, thus eventually supporting themselves that way.

Partnership of Income and Business

We tend to get distracted easily with the smaller tasks elaborated in the process. Focus should be in generating income, that is, if you have income, viability of the business will definitely follow.

Remember about the dot-com business boom then? Those companies started out with good business, in fact almost all companies had marketing and management teams; even systems and sales teams are all placed in position. Even if plenty of money was invested as capital money in the companies, all these businesses didn’t succeed at all.

This signifies that in building a business, generating an income is not just the end all. If you are an expert in a particular field, then you will never find it difficult to succeed in that area. If you know how to make money and be able to align your income, you may then pay someone to turn your income into a viable business. Do not stick to the idea that you should settle everything first before money will pour into your business.

The circumstances which great opportunities will arrive and that will eventually turns into income will finally arise. But this is not always accurate. Earning much income does not necessarily mean that a solid business will arise from it. But you will be able to establish a business if you are able to generate income already.

In Making Money

In starting out a business, you always tend to do many monotonous works that results nothing. Money is not generated and it may tend to be frustrating.

The first step to avoid this kind of predicament is just go for it. To make it simple, go straight to the making money part. The iPod of Apple wasn’t even a business when it started. It was intended to be a brand new income generating stream for Apple. But it didn’t turn out as expected. It became a total business of its own, as it became very big.

My only suggestion is just try it out and work at the income generation. Do not get discourage easily in building your business. Employ someone to assist you in establishing your business once the income is in place.

The realization of all of these is--we all have various talents. Some people are not that skillful in the area of building a business while others are not that proficient in the area of building an income. Maybe you need to invite more people to generate more income in structuring your business. And on the other hand you may be proficient in generating income but eventually needs assistance in the business-building arena.

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