The Implementation of Video Search Engine Optimization

In implementing video search engine optimization (VSEO), the filenames should be catchy and relevant to the intended phrase or keyword. And in uploading the video sitemap, more keywords and phrases will most likely be indexed and founded by the major search engines. Better add meta data to the video files so that the campaigns of search engine optimization will be used.

If the video content is added to other external sites like You Tube, just make sure that the video will be linked back to one’s own site. Video linking to important keywords all over the website will enhance the value of the video as well.

Branding in the video should be displayed in order to increase awareness of the brand. Video transcripts are also advisable to be added in order to make the content more credible to the webpage and so that more important information will be crawled by the spiders. The video transcripts should be related to the keywords, the video brand and its appropriate content.

To keep most audiences interested in the uploaded videos, better make it short and concise. If the video is long, maybe breaking it down into smaller parts will be better so that more video content quality will be optimized. It is also wise to give the chance for the site visitors to rate the video that was uploaded.

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